Cordless Power Tool Project
My final Solution is designed with potential users in mind. A sturdy base, and balanced weighting allows the product to be steadily used, in awkward positions. The wide base makes it easier to place down when not in use. The handle was ergonomically designed to support force provided by the user. With LED indicators, to show when the drill is spinning, and being charged. The battery uses a push button to detach from the drill head and be plugged into the charger. Created to support the amazon warehouse, amazon product maintenance and general household needs. Providing an opportunity for amazon to support the home environment.
The first stage of the project was deciding the best product to redesign, between a jig saw, circular saw and power drill. Deciding the power drill seems to be the more versatile and necessary within a household.
Looking into the cordless drill marketplace, to find any product insights which may help with project brand and market competition identification. Finding very few companies outside Makita, Black & Decker and DeWalt.
Amazon was chosen, as it suited several environments for cordless drill. Amazon is a multi-faceted company that revolutionized factory efficiency, product deliverance and user experience. These are important assets in the marketing and validity of a drill from a new brand in the sector.
Once chosen, features of the brand were examined to determine the best assets to take through the project for brand identification. Producing a visual board for branding, human factors, materials, and manufacture. Determining three ideation directions relevant to both the product and brand, that can inspire my designing.
Inspired by three recent innovations by amazon, in their warehouse, delivery systems and home devices, I created three different designs.
The first being an industrial design, based on the proteus warehouse storage bot. Designed to suite workers in amazon warehouses. With a wide base, it can be quickly and stably placed. Having a large head provides the drill with a balanced weighting, to make use easier. The colour scheme has been inspired by the amazon basics sub brand.
The second was based on the amazon ‘scout’ delivery robot, inspired by homeowners and the amazon prime brand. The ergonomics are based on a household spray bottle, proving a balanced product, with a comfortable grip and stable base.
The final design was more contemporary, being inspired by the ‘Astro’ home Bot, and the Tesla Not a Flamethrower. Taking a more stylistic approach, with ergonomic curves, to reduce the number of features, but make them stand out more.
These ideas were then presented as part of a client meeting. Whereby, the Homeowner design was chosen, to be refined with improved ergonomics and the feature styling of the first design.
To redevelop the ergonomics of the product, the CAD was created for 3Dprinted models to test and provide data on augmenting the grip, and interactive feature size and position, to suite the 5th to 95th percentile of grip diameters.
Once this was corrected on the CAD, the model was placed in gravity sketch to complete final scale checks and ensure good hand positioning and posture is maintained in product used.
Once completed I created a professional webpage layout devoted to the amazon drill. Combining the amazon branding style and drill images to form a product web inspired by the amazon echo webpage. Showing the different aspects of my product, and the overall, function, construction, and ergonomic feel of the product when in use, and being recharged. Providing an overview of the product and its overall price point.
